PICABOO LAUNCHES NON-PROFIT PROGRAM
– Qualifying Organizations Get 50% Off Photo Books & Greeting Cards –

MENLO PARK, CALIF. – December 17, 2007 – Picaboo (http://www.picaboo.com), makers of the innovative free software that helps people turn photos into stunning photo books and greeting cards, today announced a special program for non-profit organizations that benefit children. Non-profit groups that focus on education, health and welfare, as well as sports and recreation for kids are invited to apply for an ongoing 50% off discount on photo books and greeting cards. Found at http://www.picaboo.com/nonprofit the program is free with registration.

For kids, photo books encapsulate meaningful life experiences, enabling them to relive and share fun times and pivotal moments in their lives. For organizations, photo books and cards are a powerful way to communicate with parents, donors, and other important constituents. Non-profits for kids have tapped Picaboo to make school yearbooks, camp memory books and sports team yearbooks.

Easy to Get Started
Picaboo’s free downloadable software uses digital photos from the user’s hard drive in seconds rather than requiring a time-consuming upfront uploading process required from photofinishing web sites. Picaboo also helps pique creativity and set direction – the Picaboo Idea Center guides customers through highly relevant topics, including Sports and Travel. Thousands of professionally-designed backgrounds and several sample albums are also available.

Through the Non-Profit Program, photo book pricing starts at just $5.00 for an 8x6" 20-page soft cover photo book and $0.75 for a folded greeting card.Shipping is additional. Once made, Picaboo photo books can also be easily shared online free of charge.

About Picaboo
Picaboo is spearheading the digital photofinishing revolution with its innovative free software for creating, buying, and sharing photo books and greeting cards. Headquartered in Menlo Park, California, the company is privately-held and can be found on the web at http://www.picaboo.com.

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Media Contact:
Susie Marino
415.613.9138
dearsusan@marino.com